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NETJETS: CASE STUDY

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WEBSITE

NetJets required a website that simplified the complex concept of fractional ownership, stated their position as the world leader in the industry and highlighted the features of all its aircraft.

Shown here is an interactive part of the site that included the aircraft matrix, the modules for each aircraft description and downloadable pdf datasheets.

NEWSLETTERS

We designed the NetJets Update newsletter to convey relevant and current information to their owners.

Additionally, the NetJets Lifestyles newsletter periodically announced new partners and special, owner-only events and offers. Given the caliber of the partner companies and the expectations of NetJets' high net-worth clientele, we had to maintain the highest standard of design and print quality to set it apart from the main newsletter.

DIRECT MAIL

With the advent of numerous fractional aircraft programs, NetJets wanted a postcard campaign to reacquaint people with the company and convey their credentials as the leader in the industry.

These simple and poignant statements brought attention to this message in a very elegant fashion.

  • These are case studies of work done at TDO, Inc.
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